We are featured in this spring’s issue of Pollen magazine (#36), showcasing a magnificent bespoke bookcase project recently completed for Pascale. Although she lives year-round in the South of France, she also has a pied-à-terre in Brussels, where she stays during her visits to the capital. This space, designed as a true cocoon, is for her a place of rejuvenation and serenity.
Bespoke sculpted furniture
“For this Brussels interior, JOA has designed a bespoke bookcase conceived as a space for storage, work and showcasing decorative objects.
Set back from the wall, it allows light to flow and breathes within the space. The curves and angles – JOA’s signature style – interact with slender, elegant steel uprights, arranged with controlled freedom.
The choice of materials reinforces the duality between structure and lightness. Solid wood brings natural warmth, whilst the steel uprights gently organise the space. Brass handles punctuate the whole with discreet elegance. At the heart of the composition: a desk. Positioned to the side of the window, it benefits from natural light well. The interplay of transparency opens up perspectives, offering different views depending on the time of day. The eye rests and finds peace.
Nothing is static; everything seems to be in motion, almost suspended. “I was looking for more than just a bookcase; I wanted a showcase for my travel memories, my moments of life, love and friendship. Joa understood this and brought it to life,” the client tells us.
The furniture embodies a controlled freedom, balancing softness and robustness, which transforms living spaces. With JOA, a soul is born.”
To read the full article: https://www.pollenmag.com/stories/des-meubles-vivants
To view all our bookcase designs, click here.
Discover our showroom or get in touch with one of our designers to discuss your future project.
FAQ – Bespoke Bookcase
1. Why is a bespoke bookcase considered as a piece of architectural furniture?
A bespoke bookcase is not merely a storage solution: it defines the space and reflects your personality. At JOA, it is conceived as a true architectural statement, seamlessly integrated into your interior down to the very last detail.
2. What functions can a bespoke bookcase incorporate?
A bookcase can combine several uses: storing books, displaying objects, providing a desk area, a TV corner or even concealed storage solutions. It can become a multifunctional piece of furniture tailored to your daily life.
3. What materials are used for a JOA bespoke bookcase?
Bookcases are always made from solid wood (oak, walnut, bamboo, etc.) and steel. This combination brings together natural warmth, strength and visual elegance. The steel is available in over 150 colours, allowing for a high degree of customisation.
4. What are the steps involved in creating a bespoke bookcase?
The process involves several stages:
- Introductory appointment at the showroom
- Home visit to define your requirements in more detail and get a feel for your living space
- Layout study with measurements and proposals
- Confirmation and launch of your project
- Manufacturing in the workshop
- Installation by our specialist carpenters
5. Where are JOA’s bespoke bookcases made?
All our furniture is designed and manufactured in Belgium, at our joinery workshop in Braine-l’Alleud, and then installed by JOA teams.
6. Is it possible to design the complete layout of a room around the bookcase?
Yes, JOA can plan your entire space (layout, proportions, décor, lighting) to create a coherent and optimised overall design.
7. Is there a guarantee on a bespoke bookcase?
Yes, bespoke fittings come with a ten-year guarantee, ensuring the durability and quality of your installation.
